The Publishing School for Writers? What's That All About?

You just want to write, why learn anything about the publishing world? Because publishing is a business, and in order to succeed as a writer in this business, you need to know more about how agents and editors and publishers think. How they choose what they choose when they decide to publish. How they come up with ideas for books to commission. How they can spot an amateur. How you can get the publishing world to come to you. Any of that sound useful? Then grab a chair and learn from Jennifer Basye Sander, former senior editor at Random House, co-author of The Complete Idiot's Guide to Getting Published, and the NYT bestselling author of more than 50 books herself. Jennifer also drafts her friends from the publishing world to come and teach sometimes, you never know who might show up...

Wednesday, August 14, 2013

New dates for Write by The Lake retreats! Run away to write in Tahoe.

The September and October fall retreat weekends are already sold out, all spots are spoken for. But women writers can still apply for the spots on the November 1-3 and November 22-24 retreats. Email me for more details.

Wednesday, June 5, 2013

The Business of Business Writing -- June 15th

The Publishing School for Writers & The Book-In-Hand Roadshow present The Business of Business Writing – Strategies for Successful Freelancers in a Well-paid Niche JT Long, Executive Editor of Streetwise Reports, has literally worked both sides of the business writing street. Her journalism career includes years of freelance assignments for both local and national publications, and years as an editor hiring freelancers. She knows the pitfalls and success strategies for each and is happy to share that knowledge with you. JT will cover: • How to get assignments and influence editors. • Secrets of being your own dream team: CEO, COO, CMO, CFO and barista. • 10 things you should - and should never, ever - say to an editor. • Jennifer Basye Sander, former Random House editor and the NYT bestselling author of more than fifty published books (including The Complete Idiot’s Guide to Getting Published) will examine the world of business books. Many of the top selling books in the past decade have been business-related, is there still room for more? Jennifer will address: • Is there still a market for business books? • How do you get the credentials? • Should you self pub your own business advice book? WHEN June 15th, 10-12noon WHERE Granite Bay, CA WHY COME? Hear insider secrets about succeeding as a business writer and how to build your career with a book. COST $20, reservations required, space limited For more information and directions to the venue call (916) 847-9090.

Wednesday, August 22, 2012

Back to School Brainstorming Session! Sept 5, 7-9pm

Okay, you think you have an idea for a book… but you aren’t sure it will sell. You have started a book project… but you aren’t sure it is headed in the right direction. Writing a book sounds sort of cool… but you don’t know where to start. Any of these sound familiar? Not to worry, Jennifer is here to help.

Join former Random House senior editor and New York Times bestselling author for a lively evening of brainstorming books. You’ll learn how professional publishing folk come up with ideas for popular books, how editors sometimes reshape books in order to make them more marketable, and how anyone (yes, anyone) can come up with an idea that works. Wednesday evening, September 5th, from 7 - 9 pm Jennifer will lead participants through a two hour workshop in a private home in Granite Bay to brainstorm topics and titles for your projects, help you think of new ways to get your work in front of readers (eBook? App?), and fire you up to finish what you have started.

A $45 class fee includes a glass of wine for those who think it helps them be creative, and plenty of other choices for those who don't. For more information call Jennifer at 916-847-9090 or email Only ten participants per workshop, and they do fill up fast!

Tuesday, October 11, 2011

Find The Money to Fund Your Writing!

The Publishing School for Writers Presents

Funding Your Dream: Resources for Writers

Whatever your genre:fiction, non-fiction, scriptwriting, or poetry, you’ll discover how to find grants, residencies, contests, competitions, fellowships, crowd-source funding, and cash awards to help underwrite your writing career. Even publishing grants, if you want to self-publish a book or graphic novel.

You’ll write a 20-second pitch, brainstorm alternative funding sources specific to your writing project; get guidance on how find a fiscal agent for government agencies, corporate foundations, and associations; and gain insight on ways to market yourself and your ideas.

Maryellen Burns has raised more than 15 million dollars for museums, libraries, universities, art organizations, literary festivals, documentaries, and individuals. Participants in last spring’s Funding Your Dream raised over $18,000, in less than 90 days.

November 5th, 10-12, $40. Limited to 20 participants. Includes coffee and homemade bread to keep you alert. Granite Bay location
To enroll, email or call 916-847-9090.

Monday, September 5, 2011

How to Create a Successful Book Event, Oct. 8th, 1-3pm

Great, you wrote a book. Wow, now you've published it. Next step is to have a book signing, right? Wrong. Announcing to your friends and the rest of the world that you are having an author signing to sell your book is the worst way to create excitement and produce sales.

Jennifer Basye Sander, New York Times bestselling author and former senior editor for Random House, is joining forces with event planner extraordinaire Ingrid Lundquist (check her out at to devote a morning class to share the secrets writers need to know about how to best move books, get publicity, and enjoy face to face success with readers.

You'll learn: how to build a crowd, why you need to involve your readers in the event, how to create a program that won't bore anyone, and why you should get your audience up and moving. And topic number one -- how can you move multiple copies of your book regardless of the subject.

Enjoy this lively session in the comfort of Chateau La Mair, Ingrid's home entertaining complex in Granite Bay. Freshly baked bread, homemade jams, and endless cups of coffee accompany this informative session of The Publishing School for Writers. Only eight spots available, $40. To reserve your spot email Jennifer at or call 916-847-9090.